Founded in the UK by human performance specialist Nicholas Harris, Human Performance Engineering (HPE) is the activewear brand of a new generation of fitness enthusiasts and sports lovers. HPE is one of the top sportswear brands in the market today and takes a more scientific approach to designing sports apparel, which is what makes it so unique.
Having gained a huge following in the UK, HPE has also captured the US retail market and now Sun & Sand Sports is bringing the brand to the activewear audience in the GCC, marking the evolution of sports performance apparel in the region. Available for both men and women, the brand’s approach is fresh, innovative and should be added to your activewear wardrobe immediately!
It’s all about the technology. HPE products have been designed with the very latest performance fabrics to enhance your sports experience. Here’s a run-down of the technologies to look out for:
Keeping you fresh for longer, FRESHFIT® is designed with silver technology that prevents bacterial build-up, with a moisture-management system to keep you dry while you work out.
XT-Air™ technology is designed to be ultra-lightweight, which helps to maintain the body’s optimal temperature in its natural range, which will help you to perform effectively for much longer.
XT-Air ICE™ technology lowers the temperature of the FRESHFIT® fabric up to 3 degrees Celsius during exercise – keeping you cool, calm and collected while you train. The fabric also provides UV protection for all those outdoor workouts.
Increasing circulation and venous return (blood flow to the heart), HPE’s compression technology is an essential and highly innovative feature as it helps to deliver oxygen to the muscles when they are working extra hard. This helps to reduce muscle fatigue and any post-workout soreness by maintaining lactic acid accumulation.
Designed with silver technology to prevent bacterial build-up, the KLEANFIT® technology can be found in HPE’s range of super-soft, lightweight fabric designs.
A really important feature in this part of the world, where the sun is always shining – the UV-Stretch™ technology provides a protective shield against UV rays. With an ultraviolet protection factor of 40+ the skin covered by this fabric will be shielded from more than 97.5% of the sun’s harmful rays.
Keep dry in the lightweight HYDROPHOBIC fabric that physically repels water, keeping you protected in rainy weather, leaving you to get on with your workout distraction-free.
These are a few outfit options from HPE to get you started:
See the full range of Human Performance Engineering apparel and be the first to own these products in the GCC region – sold exclusively online at Sun & Sand Sports. Sign up to our newsletter to hear about the latest brand releases and sports exclusives in the region.